Ex-Clinique Marketing Director Liza Rapay has been named the new head of North America Marketing to run Cosmoprof Las Vegas in partnership with the Professional Beauty Association. Mrs Rapay is taking over from Daniela Ciocan, former Cosmoprof North America Marketing Director, who is stepping down after 12 years. All North America marketing operations and functions will report to Ms. Rapay in the new Cosmoprof North America office located in New York City.
Prior to joining Cosmoprof, Ms. Rapay was the North America Marketing Director for Clinique, an Estee Lauder company. She managed several aspects of marketing such as trade, media, CRM, and coop advertising. She also held a position as Key Account Marketing Director.
While at the Estee Lauder Companies, Ms. Rapay was selected for the company’s prestigious sponsorship to complete the graduate business program at the Fashion Institute of Technology, in Cosmetics and Fragrance Marketing and Management—beauty industry’s think tank in the U.S.
